Your Own Article Directory - A Success Strategy!
There exists a whole host of Article Directories on the Internet. Some, like ezinearticles.com, are very popular. If you believe directories like these are the property of big companies, you are wrong. A majority of article directories are the property of persons like you and me, since they are a source of income to their proprietors while aiding in increasing the SE rankings of their companies.
You could own one, too.
You may be unsure how it would benefit you if you owned an article directory.
Who doesn’t want to possess an internet site that’s content-rich, has a high PR ranking and is loved by search engines, which invariably article directories are? Article Directories make business sense and will increase the revenue of both yours, as well as associated products. In addition, it will get income from Amazon and adsense. A directory on the web, that specializes in your area may turn out to be a hit with competition who will then place their write-ups in your directory and possibly read other articles.
By hosting your directory in your business domain, and not separately, its PR rankings and the traffic it attracts could be used to promote your own business, like I am doing. The 3 things one can do are to build a forum, create a list or write a blog in the space that has your directory on-line. Assign an appropriate monetary value to each element, and the total of this should equal the value of your domain, making sure that the components increase the value of the others.
Here are a list of things you need to check on when you create your own article directory:
1. Directories exist that can be accessed either for free or at a cost.These could also be made for you by service providers, like me, for example. This, I will offer soon to my customers without charging them anything for the it.
2. Being the owner of a directory in a specific area has more advantages than having one in a general area; the site could become the most sought after one.
3. Own one on-line directory only and see that it is run carefully instead of maintaining several article directories none of which is maintained properly.Your goal should be to have one on-line directory for every specific area you are in.
4. Opt for keyword-rich category names. You could look at ezinearticles.com as a model to emulate. If your directory belongs to a very specialized area, it is essential to first explore various keywords prior to category creation.
5.Eschew on-line directories to which articles have already been submitted, as such content is unlikely to be original. Instead, you could start with a fresh article directory and decide what articles you will allow in.
6. If possible, build your article-directory by asking other on-line sellers to contribute regularly, putting in only a little effort yourself. Speaking for myself, I plan regular submission of articles to directories I build for my clients - as a matter of fact, my directories for article submission will automatically have these in the lsit. That way, they’ll surely get free submissions to their directories by me.
7. Your directory will benefit from improved PR and search engine rankings only if at least a quarter of the articles are original ones. Even if this falls outside your purview, you will benefit if I build the directory for you, as I will submit a lot of unique content; the majority of submission software provide material that is not new.
8. Should you decide to submit content in the articles directory of yours , ensure that the original articles are first submitted at your directory.
9. In case you decide on having a niche directory, accept excellent articles in your niche from other directories, ensuring that all rules of the directory are followed including those on the re-printing of the write-ups.
10. Have links to your webpage or blog, in place, and depend on text links rather than banners.
11. Verify articles submitted to your directory to sift out junk and spam. Do this every week, and if you are not able to, opt for a paid service that does this - by the way, I will be offering this service soon.
12.Like you would your other webpages, Engage in Search Engine Optimisations for this one too.
13. Persuade popular writers in your niche to write articles for your site. To get people like this, go to forums like the Warrior Forum when you are trying to popularize your directory.
14. Ensure that back-ups of your directory are taken, at fixed intervals, even if the host of your web is doing it for you.
When you do choose to put your site up for sale, your article directory is sure to add value, apart from already attracting more traffic and increasing its SE rankings.
Author Bio:
Richard J. Runion is the President of Geostar Publishing & Services LLC. Rich loves net research & blogging. His new blog on Article Marketing is fast becoming popular, as it is comprehensive and well-researched.
For a free trial of Richard J. Runion’s unique Article Writing article writing and directory submission service, click here: http://www.1clickarticlemarketing.com .
This has also been published as: article marketing on Wikispaces